Austria’s wines are now highly prized both by wine experts and wine lovers all around the world. As artisanal products crafted by winemakers with a special link to their land, they consistently demonstrate their potential at international blind tastings. There is a distinctive tension common to all these wines which should be emphasised, based on seven factors.

1. THE CLIMATE: THE TENSION OF OPPOSITES

Austria’s special geographic setting is the most important factor for the exceptional quality of its wines.

2. THE LAND: BEAUTIFUL LANDSCAPES, DEMANDING SOILS

Austria is a relaxed country with an unmatched quality of life. This is one of the key reasons why Austria has become a globally-renowned tourism destination.

3. THE GRAPES: DOMESTIC AS WELL AS INTERNATIONAL

Internationally successful varieties such as Riesling, Sauvignon Blanc, Gelber Muskateller (Muscat Blanc à Petits Grains), Weissburgunder (Pinot Blanc), Chardonnay, Pinot Noir, Merlot and Cabernet all ripen in particular regions and sites in Austria, producing great wines in their own right, with finesse and regional typicity.

4. THE CULTURE: GREAT TRADITION MEETS WILD ROOKIES

For over two millennia, wine has been a part of Austrian culture. Roman cellars, medieval villages, baroque monasteries and castles are all part of the typical landscape of our wine-growing regions.

5. NATURE: PERFORMANCE WITH AWARENESS

Austrians love nature and as a result they treat it with the greatest of respect. Environmental protection, water purity, healthy and GMO-free food, biodiversity, energy and materials efficiency are all treated with the highest priority.

6. VALUE FOR MONEY: HIGH QUALITY, FAIR PRICES

Family farms dominate the Austrian winemaking scene, which is why the focus is not on mass production.

7. THE TASTE: IDEAL MATCH, FROM SCHNITZEL TO SUSHI

Austrian wines have a compact body and climate-driven freshness which makes them an excellent match for an exceptionally varied range of cooking styles and cuisines: from Central Europe to the Mediterranean and beyond to Asian foods, and from ethnic food to fusion.

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